Search Engine Optimisation (SEO)

Rank for the searches that pay.

Ranking for your company name is easy. Ranking for "commercial electrician Midrand" or "buy padel rackets online South Africa" is what brings in revenue. That's where we focus.

Included from Tier 3 (Scale) See plans and pricing

Why it matters

Google is still where most buying journeys start.

South African customers still use Google to compare, check reviews and find contact details, even when an AI tool pointed them to you first.

SEO builds rankings you own. Unlike ads, the traffic doesn't stop when the budget does, and strong SEO is also the foundation AI tools use to decide who to recommend.

Serving businesses in Cape Town, Johannesburg, Pretoria, Durban, Gqeberha, Bloemfontein, East London, Polokwane, Mbombela and everywhere in between.

How we build rankings you own

Technical health

Fast, mobile-first pages that load well on South African mobile networks, clean structure and no crawl errors holding you back.

Content that matches intent

Service and location pages written for what people actually search, in South African English.

Authority

Quality links and mentions from relevant South African websites, associations and media.

Connected to Neo

More traffic is only useful if someone answers.

SEO brings visitors at all hours. Neo makes sure the person who finds you at 22:00 on a Sunday gets an answer and a booking, not a contact form.

Meet Neo →
Our process

How we work, step by step.

01

SEO audit

Technical, content and competitor review, with a prioritised fix list.

02

Keyword and area research

Searches by service and by area, with real South African search volumes.

03

Technical fixes

Speed, mobile usability, indexing, structured data and site structure.

04

Content

New and improved service, location and FAQ pages.

05

Authority building

Outreach for relevant South African links and mentions.

06

Reporting

Monthly rankings, traffic and enquiries, explained in plain English.

Deliverables

What you get

  • Full SEO audit and action plan
  • Keyword map by service and location
  • Technical fixes implemented or briefed to your developer
  • Monthly content (pages, FAQs or articles)
  • Link and mention building
  • Monthly ranking, traffic and lead report
Measuring results

How we'll measure your results

Baseline first

We record where you stand before we start, so progress is measured, not guessed.

Plain-English monthly report

What we did, what changed and what's next, without jargon.

Enquiries, not just clicks

We track calls, WhatsApps, bookings and sales, because that's what pays.

A named person

You deal with a real person who knows your business, not a ticket queue.

Questions

SEO questions, answered.

How long does SEO take to work?
Most businesses see early movement within two to three months and stronger results from six months, depending on competition. A plumber in a small town moves faster than an online retailer competing nationally.
Do you guarantee first place on Google?
No. Nobody can honestly guarantee rankings. We commit to the work, clear reporting and a focus on enquiries rather than vanity rankings.
Do I need a new website for SEO?
Not always. We'll tell you after the audit whether your current site can rank or whether rebuilding would be faster and cheaper.
Can you do SEO for a national e-commerce store?
Yes. We handle category pages, product pages, technical SEO for platforms like Shopify and WooCommerce, and content that competes nationally.
Related services

Works well with

Get found

Local SEO & Google Maps

Show up in the Google Maps pack and "near me" searches across the suburbs you serve.

Learn more →
Get found

Answer Engine Optimisation (AEO)

Get your South African business named when customers ask ChatGPT, Gemini, Perplexity or Google's AI Overviews for a recommendation.

Learn more →
Done for you

Website Development

Fast, mobile-first, AI-ready websites for South African businesses, with Neo built in from day one.

Learn more →
Ready when your customers are

Let Neo answer your next enquiry.

Book a 20-minute demo. We'll show you Neo handling the questions your customers actually ask, and give you a fixed quote in rand.